Amazon Canada · Private Label Account Active · Ongoing
First 12 Months Live · Sep 2025 – Aug 2026

A real account. Real numbers.

Twelve months of live selling on a client-owned Amazon Canada account, built and operated end to end.

MI
Muhammad Ibtisam Iqbal
Growth & Client Lead
Account strategy, commercial direction, client reporting
SM
Sajjad Mushtaq
Marketplace Operations Lead
Seller Central, sourcing, advertising, inventory
Revenue
Across 3 SKUs
Net Profit
After every Amazon fee, ad cost and COGS
Units Sold
At a $23.32 average selling price
Blended ACOS
Down from 27.4% in the opening months
Trajectory

From launch losses to profit

Months 1 – 4
Sep – Dec 2025
Revenue$21,457.56
Units888
ACOS27.4%
Net−$1,242.34
Months 1 – 12
Sep 2025 – Aug 2026
Revenue$98,799.97
Units4,236
ACOS16.0%
Net+$7,167.88
Derived figure Months 5 – 12 produced roughly +$8,400 net

The opening four months carried the launch cost. The remaining eight carried the profit.

Not a reported figure: the twelve-month net less the four-month net above. The two periods use slightly different cost bases, so it is rounded down.

Unit Economics

Where the revenue goes

Amazon fees
44.4%
$43,827.17
Cost of goods
25.5%
$25,184.06
Advertising
16.0%
$15,784.52
Net profit
7.3%
$7,167.88
Per-SKU Performance

Three SKUs, managed separately

Share of revenue vs. share of profit

Total sessions
31,693
Conversion rate
13.37%
Avg. selling price
$23.32
Refund rate
7.8%
Verification

Straight from Seller Central

Seller Central reports ordered product sales. Figures on this page use settled sales from the account P&L over the twelve-month period.

Scope of Work

Everything above was run end to end

A two-person team on one account, from product selection through to daily trading.

Product research & selection Supplier sourcing & negotiation Quality inspection Freight & FBA logistics Listing copy & creative PPC campaign management Inventory & restock planning Account health & compliance Monthly P&L reporting